The Chevrolet 1946 to 1958



 
 
 

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The life and times of the 
Chevrolet logo

A Brief History of the Chevrolet

The Chevrolet began it's life in 1911 when a race car driver and automotive engineer Louis Chevrolet cofounded the Chevrolet Motor Car Company with William C. Durant and investors William Little and Dr. Edwin R. Campbell.
The design for the first Chevy, the Series C Classic Six was drawn up by Etienne Planche and was ready for production long before Chevrolet was actually incorporated.
This design was made by M. Etienne Planche on 15 March 1911 at a garage premises at number 707, later 3939 Grand River Avenue, Detroit. It appears that the small second story space above the garage was used for new engine design and construction only. Prototypes of the Chevrolet were produced in what would today be called a "pilot plant" in the 1145, West Grand Boulevard Plant that was used between August 1911 and August 1913. 
By November 3, 1911 The Chevrolet Motor Car Company entered the turbulent automobile market.
Durant envisioned his new company as an inexpensive competitor to the Ford Model T.
He chose to name the company after its designer, Louis Chevrolet, because he liked the sound of the name and because Chevrolet was a prominent name in motor sports.
The Chevrolet family was poor and Louis was given only a basic education before he left home. He was not capable to be a designer/drawer, but got a great deal of technical experience, first in the wine and bicycle business in Europe, and then with several car dealers in New York after arrival in 1900. After joining the racing car business, chasing Barney Oldfield and others with success he was engaged by Durant first to the Buick racing team No. 1 with his brother, and later as a consultant adviser  for the new car Durant had in mind. 
Finally in 1934,  GM put Louis Chevrolet on their payroll as a mechanic in one of the factories. Illness forced him to retire in 1938.
However the Louis' car: The Classic Six was far too expensive (USD 2100,-) to compete with the T-Ford, so Durant had to skip the big, expensive car and go for small, simple ones as the Little Four. As before, Louis disagreed. He "lost" his name to the car, but left with $10,000 and 100 shares in the Chevrolet Motor Car Company, and started working with another racing enthusiast, Albert Champion, on his racing career again.

The production of Chevrolet type C Six was so delayed that it became a 1913 model. From April 1912 until end of the year the Little Motor Company (owned by Chevrolet Motor Co.) produced 2999 Little Four's. All had "Little" as the emblem on the radiator (not Chevrolet). Regrettably there is still the published misnomer that Chevrolet built 2999 Classic Sixes as 1912 models as its first year of production.  The first Chevrolet Six was ready for the dealers 2nd Jan. 1913, and was delivered to the first consumer 13th March. During July and August of 1914, all the remaining parts were used up and the Type C Classic production ended at Flint. Advertisements in August 1913 announced that the Little cars were now to be called "Chevrolets". Its 299 cubic inch, 6 cylinder engine could reach a top speed of 65 miles per hour. 
The Chevrolet Bow Tie has been one of the World's most recognized trademarks since 1913, when William C. Durant first introduced the symbol that represents Chevrolet's winning success! The Bow Tie was used on the renamed Little cars for the 1914 season (late 1913).
A story in Chevrolet Pro Management Magazine, October 1986, which was copied in the May 1987 G&D, told that W.C. Durant did not copy the design from the wallpaper in a French hotel room, and that according to Mrs. Durant, the bow tie emblem was first seen by her husband in an illustrated Virginia newspaper, while they were vacationing in Hot Springs, Virginia around 1912. Mrs. Durant was quoted as recalling, "We were in a suite reading the papers, and he saw this design and said, 'I think this would be a very good emblem for the Chevrolet' " She did not explain how the newspaper used the emblem.
Chevrolet first used the Bowtie emblem in 1913. It is said to have been designed from wallpaper Durant once saw in a French hotel but there are several other versions of how the bow tie came about.
The success of the 490 sales in 1915 gave Chevrolet a flying start in the low price market. The 490 sold at that time for $490. However, the 490 was already too under priced when introduced, as all margins had been as low as possible from start. Ford fought back by reducing his price (several times) and Durant had to increase the price for his 490's after some few months. He could not challenge the continuously cheaper T-Ford mass production, so Durant used a different method of competing. he added sought after features like electric lights and starter etc. and he introduced the closed bodies to capture some of the low price market. This method worked. 
Ford was far ahead with much higher volume, but Durant made much higher profits on each car, which was one of the reasons that he was able to regain the ownership in GM in 1916. 
Chevrolet continued to improve their cars and add options that the public wanted. Chevrolet offered the first radio option in 1924.
Chevrolet sold it's first truck in 1918 and in that year joined GM Corporation. 
GM nearly went out of business in 1920, when up to 100,000 cars of the "490" were stored at the
factories, unsold for some time.

1927 was a year that Chev will never forget. Chevrolet outsold Ford by topping 1 million units for the first time. In all but four of the next 55 years, Chevrolet was the top selling American nameplate. 
However Chevrolet didn't do as good as it at first appeared. The main reason why Chevrolet 

reached # 1 position 1927 was the fact that Ford closed his factories for several months to change all production lines to make the A-Fords, leaving his share of the market open for Chevrolet and Chrysler.
John's Old Car and Truck Pictures.com Memory ane

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These pictures came for a number of sources including web
pages of the manufacturer, news groups and my own.
Since most of these pictures came from news groups there may be a chance that your car is shown here.

I would like to invite any one that has a favorite Chevrolet picture or a Web Page that they would like added to this page to E mail me a copy.

johnmacdoanld@summerville-novascotia.com


 
 
Return to the Main Page of Old car and Truck Ads
Old Car and 
Truck Ads
Kustom Cars of the 1950's

 
 
Click here to View the Famous Chevy Tri-Five 55, 56 and 57 Chevrolets
The Chevy Tri-Five
55, 56 and 57 Chevrolets

 
1916 to 1942
1959 to 1970

This page was last updated Jan 3, 2017


1946 Chevrolet Convertible
1946 Chevrolet Style Master
 1946 Chevrolet Fleet Master Town Sedan
1946 Chevrolet Fleet Line Aerosedan
 1947 Chevy Fleet Master
 1947 Chevy Fleet Master
 
 
 1947 Chevy Fleet Master
1947 Chevy Fleet Master 
 
 
 1947 Chevy Fleet Master
 1947 Chevrolet
 
This picture was submitted by Doug Carlson, London, ON, Canada. It was found in some old family photos 
1947 Chevy Aero Sedan
This car is owned by Don Pate of Arkansas City Kansas.
Click here to view the rebuilding of this car.
1947 Chevy Aero Sedan
This car is owned by Don Pate of Arkansas City Kansas.
Click here to view the rebuilding of this car.
 1948 Chevrolet Fleetmaster Six Convertible Indy Pacer
1948 Chevrolet Fleetmaster Six Convertible Indy Pacer 
 
 
 1948 Chevrolet Fleetmaster Convertible
1948 Chevrolet Fleetmaster Six Convertible Indy Pacer 
   
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 1948 Chevrolet Coupe
 1948 Chevrolet Coupe
 These pictures were taken in the Freeport Maine area in 2007  
   
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 1948 Chevrolet Coupe
 
 
 
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1948 Chevrolet 4 Door Sedan
This car is owned by Ron Willetts
Lemon Tree Passage, NSW., Australia.
This has been a 4 year restoration from a total rustbucket.
As you can see in profile, Australian cars have a different 
tail to USA models. There are a lot of other minor
differences as well such as inside door handles and
window winders. They are not interchangeable between 
Australian cars and USA cars.
1948 Chevrolet 4 Door Sedan
 1948 Chevrolet Fleetmaster
1949 Chevrolet Styleline Deluxe Sedan
 
 
 1949 Chevrolet Fleetline DeLuxe 4 Door Sedan
 1949 Chevrolet Fleetline DeLuxe 4 Door Sedan
 
 
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Click on this image for a larger view in a new window
1949 Chevrolet Fleetline 4 Door Sedan
This car is owned by Dan Conrad, Washington, Iowa
Dan also ownes a 1939 Chevrolet Master Deluxe shown on
the previous page of this series
 1949 Chevrolet Styleline DeLuxe 4 Door Woody Wagon
 1949 Chevrolet Styleline DeLuxe 4 Door Woody Wagon
 
 
1949 Chevy 2 Door
1949 Chevy 2 Door Fleetline
 1950 Chevrolet
 1950 Chevrolet Styleline DeLuxe 4 Door Sedan
 
 
 1950 Chevrolet Bel Air Hardtop Coupe
 1950 Chevrolet Final Inspection Line
 
 
 1950 Chevrolet Fleetline Deluxe Sedan 
 1950 Chevrolet Styleline Deluxe Station Wagon
 
 
 1950 Chevrolet Styleline Special Coupe
 1950 Chevrolet Bel Air
 
 
 1950 Chevrolet Styleline Deluxe Sedan
 1950 Chevrolet Chassis + Drive Train.
 
 
 1950 Chevrolet Club Coupe
 1950 Chevrolet Deluxe Coach
 
 
 1950 Chevrolet Deluxe Coupe
 1950 Chevrolet Deluxe Coupe
 
 
1950 Chevrolet Deluxe Sedan
1950 Chevrolet Deluxe Sedan
   
1950 Chevrolet Sprots Coupe (Primed before paint)
This car is owned by Robert Pond of Arkansas City, Kansas USA
1950 Chevrolet Sprots Coupe (after paint)
This car is owned by Robert Pond of Arkansas City, Kansas USA
 
1950 Chevy Convertible
1950 Chevrolet 
This picture was submitted by Doug Carlson, London, ON, Canada. It was found in some old family photos
 1951 Chevy Deluxe
 1951 Chevrolet Styleline Deluxe 4 Door Sedan
This picture was posted on alt.binaries.pictures.autos
by MagisterMax
   
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Click on this image for a larger view in a new window 
1951 Chevrolet Deluxe Convertible
1951 Chevrolet 2 Door Hardtop
This car was owned by Mike Casey, Aurora, Colorado
in the late 80's
 1951 Chevrolet Styleline Deluxe Convertible 
 1951 Chevrolet Fleetline Deluxe 2 Door Sedan.
 
 
 1951 Chevrolet Styleline Deluxe Bel Air Hardtop
 1951 Chevrolet Styleline Deluxe Bel Air Hardtop
Final Assembly Line
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Click on this image for a larger view in a new window 
1951 Chevrolet 210 4 Door Sedan
This picture was submitted 
by George Pachernegg of Germany.
It is part of a deck of cards which he had 
when he was quite young and still has today
1951 Chevrolet 210 4 Door Sedan
This picture was submitted by Lloyd Weston 
 1951 Chevrolet Styleline Deluxe Club Coupe
Michigan State Police
 1952 Chevrolet Ad
 
 
  1951 Chevrolet 2 Door Sedan
1952 Chevrolet Styleline DeLuxe Convertible
This car was owned by Carl Counts and was submitted 
via my facebook page
 
 1952 Chevrolet Fleetline Fastback DeLuxe Coupe.
 1952 Chevrolet Styleline DeLuxe Bel Air Hardtop Coupe
 
 
 1952 Chevrolet Styleline DeLuxe Convertible
 1952 Chevrolet Styleline DeLuxe Convertible
 1952 Chevrolet Styleline DeLuxe Station Wagon
 1952 Chevy Styleline Deluxe Bel Air
   
This 1952 Chevrolet is ownew by Max Gnagy of Hamilton, In
Max had the following to say about his car.
" The car has 49,000 miles on it and is all original and runs and 

drives nice.  It was previously owned by and displayed at the

 Auburn, Cord, Duesenberg museum in Auburn, In."

 1952 Chevrolet Styleline Deluxe 2 Door Sedan
 
 
 
 1952 Chevrolet Styleline Deluxe 2 Door Sedan
 1952 Chevrolet Styleline Deluxe 2 Door Sedan
 
 
 1952 Chevrolet Styleline Deluxe 2 Door Sedan
 1952 Chevrolet Styleline Deluxe 2 Door Sedan
 
 
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Click on this image for a larger view in a new window 
Click on this image for a larger view in a new window
Click on this image for a larger view in a new window 
 1952 Chevrolet Styleline DeLuxe Convertible
 1952 Chevrolet Styleline DeLuxe Convertible
 These pictures were submitted by Walt Pinkston,
Friendswood, TX
He took the pictures in Poulsbo, WA during the summer of 2011
 
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Click on this image for a larger view in a new window 
Click on this image for a larger view in a new window
Click on this image for a larger view in a new window 
 1952 Chevrolet Styleline DeLuxe Convertible
 1952 Chevrolet Styleline DeLuxe Convertible
   
  1953 Chevrolet 210 Series Deluxe Handyman Station Wagon
 1953 Chevrolet Bel Air Convertible
1953 Chevrolet Bel Air Convertible
 1953 Chevy 210 Sadan
 1953 Chevrolet 210 4 Door Sedan
 
 
 1953 Chevrolet Bel Air Convertible
1953 Chevrolet Bel Air Convertible
   
 1953 Chevrolet Bel Air 4 Door Sedan
 1953 Chevrolet Bel Air 4 Door Sedan
 This picture was submitted by Michael Litvack, Montreal PQ
 This picture was submitted by Michael Litvack, Montreal PQ
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Click on this image for a larger view in a new window
 1953 Chevrolet Woddie Station Wagon
 1953 Chevrolet Bel Air Sedan
 This picture was submitted by Franz Lopez and it is part of the
Woodie and Surfboard Exhibit, Murphy Auto Museum
Oxnard, CA
 
 1953 Chevrolet Belair 2 Door Hardtop
 1953 Chevrolet Belair 2 Door Hardtop
 This car is owned by the McPhail family of Wichita Kansas, USA
 
 1953 Chevrolet Belair 2 Door Hardtop
 1953 Chevrolet Belair 2 Door Hardtop
 This shows the car as stock with 30,000 actual miles on it  This car is owned by the McPhail family of Wichita Kansas, USA
   It was converted to a street rod in 2007
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 1953 Chevy Ad
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 1953 Chevrolet SchoolBus
   
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Click on this image for a larger view in a new window
Click on this image for a larger view in a new window 
 1954 Chevrolet 210 2 Door Sedan with Power Glide
 1954 Chevrolet 210 2 Door Sedan with Power Glide
 These pictures were taken in near Tatamagouche, Nova Scotia
on Aug 8, 2009. The car was was in a local car show.
 
 1954 Chevrolet Bel Air
 1954 Chevrolet 210 2 Door Sedan
 
 
 1954 Chevrolet 210 Handyman Station Wagon
 1954 Chevrolet Bel Air Convertible
 
 
 1954 Chev Convertible Lowrider
 1954 Chevrolet Bel Air Convertible
 
 
 1954 Chevrolet Bel Air Sport Coupe
 1954 Chevrolet Bel Air Sedan
 
 
  1954 Chevrolet Bel Air Sport Coupe
 1954 Chevrolet Bel Air Townsman Station Wagon
 
 
 1954 Chevrolet Bel Air Townsman Station Wagon
1954 Chevrolet Bel Air Townsman Station Wagon 
 
 
 1954 Chevrolet 210 Station Wagon
 1954 Chevrolet 210 Station Wagon
   
 1954 Chevrolet 210 Station Wagon
This picture was posted on alt.binaries.pictures.autos
by Zinc
1954 Chevrolet 210 Station Wagon
This picture was posted on alt.binaries.pictures.autos
by Zinc
   
 1954 30 Millionth Car on 11-23-54
 1954 Chevrolet Bel Air Convertible 30 Millionth Edition
 
 
 1954 Chevrolet Bel Air Hardtop
1954 Chevrolet Bel Air Hardtop
 1954 Chevrolet Bel Air Hardtop
 1954 Chevrolet Bel Air Hardtop
 
 
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Click on this image for a larger view in a new window 
Click on this image for a larger view in a new window
Click on this image for a larger view in a new window 
 1954 Chevrolet Bel Air Convertible
 1954 Chevrolet Bel Air Convertible
This picture was submitted by  Paul Black, Tampa, FL  This picture was submitted by  Paul Black, Tampa, FL
 1954 Chevrolet 150 Handyman Wagon
 1954 Chevrolet 150 Handyman Wagon
 This car is owned by the Gilkersons
 
 1954 Chevrolet 150 Handyman Wagon
 1954 Chevrolet 150 Station Wagon
 
 
 1954 March 11 Clay Styling
 1954 Chevrolet Nomad Show Car
 
 
 1954 May, 56 Chev clay mock ups
 1954 May, 56 Chev clay mock ups
 
 
 1954 May, 56 Chev clay mock ups
 1954 May, 56 Chev clay mock ups
 
 
 1954 May, 56 Chev clay mock ups
 1954 May, 56 Chev clay mock ups
 
 
 1954 May, 56 Chev clay mock ups
 1954 May, 56 Chev clay mock ups
 
 
 1954 May, 56 Chev clay mock ups
1954 May, 56 Chev clay mock ups
 
 
 1954 May, 56 Chev clay mock ups
 1954 May, 56 Chev clay mock ups
 
 
 1954 May, 56 Chev clay mock ups
 1954 Styling Exercise Chevrolet Grand Prix
 
 
 1954 Chev Belair
1954Chev Wagon
 
 
 1954 Chevrolet Bel Air 2 Door Sedan
 1954 Chevrolet Bel Air 2 Door Sedan
   
 1954 Chevrolet Bel Air 2 Hardtop
This picture was posted on alt.binaries.pictures.autos
by KENMO
   
 
 
 
1954 Chevrolet 210 Sedan
 

 
The Chevy Tri-Five have been moved 
to a page of their own
Please use the link below to view them
The Chevy Tri_Five 55, 56, and 57

 
 
 1958 Chev Impala Sport Coupe
 1958 Chev Impala Sport Coupe
 
 
 1958 Chev Impala Sport Coupe
 1958 Chev Impala Sport Coupe
 
 
 1958 Chev Impala Sport Coupe
 1958 Chev Impala Sport Coupe
 
 
1958 Chev Impala Sport Coupe
1958 Chevrolet Bel Air Sport Sedan
   
 
 
 1958 Chevy Corvette Impala Sport 
1957 Chevy Corvette SS  Coupe
1955 Chevrolet Biscayne Show Car
 1958 Chevrolet Bel Air Sport Coupe
1958 Impala Convertible
 
 
 1958 Chevrolet Biscayne Sport Sedan
 1958 Chevrolet Catalog All 17 Models
 
 
 1958 Chevrolet Delray 4 Door Sedan
 1958 Chevrolet Delray 2 Door Sedan
 
 
1958 Chevrolet Delray 2 Door Sedan
1958 Chevrolet Delray 2 Door Sedan
   
 1958 Chevrolet Impala  348 Tri-Power Convertible
 1958 Chevrolet Delray 2 Door Sedan 
Michigan State Police Cruiser
 
 
 1958 Chevrolet Impala Convertible
 1958 Chevrolet Impala Fuel Injection Convertible
283cu FI V-8 290hp
 
 
 1958 Chevrolet Impala Sport Coupe 348 Tri-Power
 1958 Chevrolet Impala Assembly Line
 
 
1958 Chevrolet Impala Sport Coupe
1958 Chevrolet Impala Sport Coupe
   
 1958 DH Design Chevrolet Impala Nomad Sport Wagon
 1958 Chevrolet Nomad Station Wagon
 
 
 1958 Chevy Impala 348 Tri-Power Convertible
 1958 Chevrolet Yeoman 4 Door Station Wagon
   
 1958 Corvette
 1958 Chev BelAir Not so pretty
 
 
 1958 Chev Impala 2 Door Hardtop
 1958 Chev Ad
 
 
 1958 Chevrolet Impala Hardtop Coupe
1958 Chevrolet Delray 2 Door Sedan
 
 
1958 Chevrolet Biscayne 4 Door Sedan
1958 Chevrolet Biscayne 4 Door Sedan
This car is owned by Herman Prinsloo from Songloed, Klerksdorp, South Africa
 1958 Chevy Impala Convertible
 1958 Chevrolet Corvette Roadster
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1958 Chevrolet Bel Air 4 Door Sedan
1958 Chevrolet Bel Air 4 Door Sedan
These pictures were taken in the St. Croix area of 
Nova Scotia, Canada
 
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Click on this image for a larger view in a new window
Click on this image for a larger view in a new window
Click on this image for a larger view in a new window
1958 Chevrolet Impala Hardtop Coupe
1958 Chevrolet Impala Hardtop Coupe
This car is owned by Johan Asp
1958 Vauxhall Velox
1958 Vauxhall Velox
Not a Chev for sure but a GM and a car that started it all for me.
That's what I learned to drive in.
 
 
 
 

To continue your tour use the links below


1916 to 1942
1959 to 1970
The Chevrolet Corvette
From 1963 to 1970
The Camaro 1967 to 1972

 
 
       Links
John's Old Car and Truck Pictures
Visit our Home in Summerville Nova Scotia. This house was built in 1873.
Where we live and what we do
Early Service Stations and Car Dealers
The Early Harley-Davidson Motorcycles
Old English and American Motorcycles
Jean-Claude and  Lucille Marcoux's
Old Car Collection
Return to the Main Page of Old car and Truck Ads
Old Car and Truck Ads
The Model T Ford
The Model A Ford
Don Pate's 1947 Chevy Aero Sedan 
View the rebuilding of this car from the bullet holes to the trophy winning
Click here to View the Famous Chevy Tri-Five 55, 56 and 57 Chevrolets
The Chevy Tri-Five 
55, 56,and 57 Chevrolets
The Corvair 1960 to 1969
The Chevrolet Corvette
From 1963 to 1970
The Camaro 1967 to 1972
The Ford Mustang
The Early American Sporty Cars

The Cars Dreams are made of
Those Old Classic Convertibles
Cadillac, Duesenberg, Cords and many more
Yes you can get a Jeep stuck, Really stuck if you just half try.
 Have a look and see how a 
Jeep can get really stuck
The Oshkosh The Truck that all other only dream of becoming
The Oshkosh 
The Truck of Trucks
The Divco Truck
America's Milk Truck
Historic Aircraft Pictures
The 1952 cars of The World
The Netherlands and most of Europe has a large following of North American Cars
The Old Cars of the Netherlands
1937 Chrysler Convertible
with a Swiss Tusher Body
1925 British Humber 8/18 Chummy
This page shows the complete frame off rebuild
Once you saw one you would never forget it
The Studebaker 
If you remember it, could you
ever forget it ?
The Cars of the Chrysler Corporation
The Packard
A Picture Tour of the Nash and Hudson
The Nash, Hudson and
American Motors Cars
The Hudson, Essex, and Terraplanes
that were found in Australia
Anthony Hazelaar's Model T 
Trucks and Cars Models
Those Wonderful Pickup Trucks
The Volkswagen from 1932 to 
the End of the Beetle
Yhe Kaiser and the Frazer
The Henry J
The Stanley Steamer
The cars of IKA Argentina 
Kaiser's Jeeps and American Motors that were built in Argentina in the 1950's and 60's and 70's
The Jeep from 1940 to the present
The Ford Motor Company 
from 1908 to 1969
The Oldsmobile
The Pontiac
The Cadillac
Wouldn't you rather have a Buick
Wouldn't you Really Rather have a Buick
The Chrysler Airflow
The Tucker '48'
The Amphicar
Eric Gordon's Kaiser Rebuild
There are many pictures showing the
details of this rebuild
All you Kaiser lovers would like to have one of these. Watch it being made.
Eric Gordon's 1954 Kaiser
Convertible Convertion
"Coming Home"
The story of Eric Gordon finding and bringing his Kaiser Convertible Home after searching for it for 20 years
Eric Gordon's First Kaiser
A 1951 Deluxe which comes to
a startling end
Click here to View the Jeeps of World War II
WW II Jeeps
View some of John Evan's  Artwork
View some of John' Evan's 
Auto Artwork 
That Cute Little Crosley
The Chevrolet Club of Norway
A website featuring many articles on many different cars
If you can't find it anywhere else, try here
The Steam Locomotives of the CNR
Another fun page involving a Jeep
Tour the 64 remaining Covered Bridges of New Brunswick
The Covered Bridges that once dotted Nova Scotia.
If any one is interested in Microsoft's Flight Simulator I have written some scenery files for Summerville. Maitland, Windsor and Hantsport.
Summerville now has an Airport
        johnmacdoanld@summerville-novascotia.com

 
 
 
 
 
 

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